Elpis- DVC Entrepreneur Showcase Project
In my Design and Visual Communications 2 course we were tasked with developing an entrepreneur-focused solution to any problem of our interest. My group and I were tasked with the theme of “Living Well”. We decided to focus on the link between women’s reproductive and mental health.
I was responsible for the Elpis branding, brand guideline book, video animation, copywriting, installation design, and print deliverables.
Awards: First place People’s Choice Award (Online)
Third place People’s Choice Award (In-Person)
Where there is healing there is hope.
Elpis is a women's resource center that focuses on the tie between reproductive health and mental health. They work with women by using Mindful-Based Stress Reduction education and community programming to improve their quality of life and encourage hope and healing.
Where does the name Elpis come from?
According to Greek Mythology, Elpis is the personified spirit of hope. Read more about the story of Elpis and the branding’s symbolism in the Brand Guideline Book
